Call us at (805) 641-1387

Call us today for an Estimate at (805) 641-1387 or

Request a Quote Online

Call us at (805) 641-1387

The Lighted Business Signs and Profitability Connect


lighted business signs odu

While we do live in a digital age, there are a significant number of retail stores and other small businesses that don’t really believe they require expensive looking signs to improve sales and profitability. Many local businesses feel that they get a pretty steady clientele without focusing on any aggressive marketing. The common belief is that word-of-mouth is all that matters to gain the public exposure they need.

However, the fact is that while word-of-mouth is definitely a great form of generating new business, it’s also the slowest. Every business operates in an extremely competitive space today and making an impact is about taking a 360-degree approach when it comes to marketing and advertising.

lighted business signs gabanzo

When Profits Matter

Regardless of how long you have been in the industry, lighted business signs can do wonders for your establishment. When you invest in creatively designed and well-made outdoor signage, you will notice an increase in business, with each passing year. It won’t take long for you to realize a considerable return on investment from the lighted signs you have installed. In many ways, this can be the difference between a standard break-even business and one with consistently increasing revenue.

Custom-Designed Lighted Business Signs

Installing lighted business signs on your property, will not only make it easier to locate your business but will also attract new customers more often. A larger number of people will stop in and see what your business offers. We at Dave’s Signs strongly believe that the right type of outdoor advertising goes a long way towards building the brand of your business.

lighted business signs untuckit

When you choose to invest in high quality lighted business signs, you can rest assured it will drive traffic to your door day or night for years to come.

For information on our lighted business signs and other outdoor signage, feel free to call Dave’s Signs at (805) 232-3785, or reach out to us online and we will reply shortly.

Here’s Why Neon Signs Are Making a Comeback

In the business world, the need to stand out and be visible from afar has led to an innovation and display of creativity that has resulted in distinguished advertisements, billboards, logos, and signs.

From conveying messages to passing motorists to promoting business, signs play an important role in our lives. They play a solid role in the foundations of any business, and they need to make a statement.

One such statement has been the vintage and classical presence of neon signs.

Immortalized by Hollywood’s depiction of night-time Las Vegas, neon signs have been adopted by countless storefronts, from casinos to taco trucks. Author Tom Wolfe once wrote that Las Vegas is “the only town in the world whose skyline is made up neither of buildings, like New York, nor of trees, like Wilbraham, Mass., but signs.”

Visible, vibrant, and lively – the offer a unique way to notify customers of your presence in the night time.

Channel Letter Sign - Bombay Bar & Grill

Why Neon Signs Became Less Popular

Neon captured the world’s attention in the 1980’s but fell off the popularity charts in the 2000’s. The once-appealing glaring light of neon signs became a sight too common.

Soon, cheaper alternatives started coming around, like LED lighted signs. While neon signs were hard to replace because of the custom-made nature of the tube, changing an LED only required a change of ready-made bulb.

LEDs consume less energy, they cost less money and offered more variations. Businesses took no time switching allegiances to these types of signs.

This caused a decline in the demand for neon signs, as well as, the replacement of neon signs from major commercial hubs.

The Resurgence Of Neon Signs

As with neon signs, LED’s are also facing the paradox of prevalence. In a sea of LED signs a well-designed neon signs standout.

The craft and handmade aspect of the signs bring a certain aesthetic with them that helps brands distinguish themselves. The bright electrifying (literally) light of the sign acts as a magnet in the bustling nightlife that indulges the commercial streets of cities.

A reminder of old times, New Yorkers have campaigned for a neon sign not to be replaced in an unprecedented act of nostalgia.

Neon signs require special expertise, something we at Dave Signs are extremely capable of providing. Give us a call at (805) 641-1387, or reach out to us online and our team of experts will guide you through the process. We provide high-quality neon signs tailored to meet your demands.

What Type of Illuminated Signs Are Best for Your Business

What Type of Illuminated Signs Are Best for Your Brand

Even though a great number of businesses are moving towards the internet, many still rely solely on traditional marketing. A business sign is perhaps the oldest and foremost piece of marketing material. It helps customers know where you are and what you are.

But what good is a sign if it’s not visible? Making your business sign visible to potential customers is just as important as creating a compelling and unique sign. A sign should also be ideally placed and must be visible under certain conditions.

Illuminated signs are the best way to give your storefront a “pop.” It’s flashy – literally – but fulfills the purpose of providing visibility during the night and under certain weather conditions.

Here are some points to consider when choosing between different illumination signs.

LED or Neon: Which One Is Better?

LED or Neon: Which One Is Better?

On the surface, both LED and Neon signs are illuminated signs. They both “glow.” But, they are, in fact, different in construction and how they achieve their luminance.

Although there are multiple ways to light a sign-up, LED-based signs are the most widely used option. They are cheaper, consume less power than traditional fluorescent bulbs, and go with just about any type of signage.

Neon signs, on the other hand, are produced by gasses trapped in the sign. Electricity passing through excites the gas molecules, causing them to produce luminance. It takes special expertise to craft neon signs. But, over the years, LEDs have replaced neon signs because they are cheaper to maintain, and are eco-friendly.

However, neon signs are resurfacing as a representation of the vintage era. Just visit Las Vegas – you’ll see hundreds of them.

LED or Neon: Which One Is Better?

LEDs are powerful and cost-effective, and are used to light all types of signage, such as Chanel Letters and lower cost lightbox.

It comes down to your preference. LED illumination is powerful enough to provide visibility under several conditions, but neon signs may serve better if you’re seeking to pair with a theme. From lightboxes to high-end channel letter and neon signs, Dave Signs delivers all types of illuminated signs.

Give us a call, or reach out to us online and our team of experts will help you determine which type of illumination is best suited for your business.

Three Custom Outdoor Business Designs to Consider

Signs are expressions of businesses. They are the first source of information customers use to gain insight about a business. A sign doesn’t say much, but it provides a visual attraction to potential customers.

Everything from the font to the choice of color plays a part in getting your message across to your target market. It not only decorates the building but also helps create an impression. Many brick and mortar businesses rely on outdoor signs to catch people’s attention.

Creating your first custom outdoor business design could be difficult. You may not be aware of the many types of signs that exist, or which of them are best suited for your business.

To help you, here are three custom outdoor designs to consider.

Illuminated Signs

custom outdoor business signs

We have all seen glowing signs that light up during the night – it adds a vibrant flavor to your outdoor business sign.

Illuminated signs light up during the night, and stay off during the day, which make them a cheaper alternative to backlit signs. However, they require maintenance. LEDs are cheaper than traditional bulbs, but they do cost money. Therefore, it is recommended to find sign makers who provide high-quality solutions.

Monument Signs

custom outdoor business signs

These signs carry a low profile. They get installed on the ground at entrances. Materials used to build monument signs range from brick, steel, concrete, wood, or acrylic.

Ideal installation venues include entrances of apartments, business complexes, parks, and more. It may contain a list of tenants/businesses that reside in the complex. For example, a monument sign for a hospital that lists all the facilities available in the building.

Blade Signs

custom outdoor business signs

Ever walked down a sidewalk and saw a sign extending from a wall? That’s a blade sign. In a nutshell, blade signs take up relatively less space. They’re installed perpendicular to the flow of traffic on sidewalks to help pedestrians locate a business. It is ideal for shops in malls and restaurants in a public space with a lot of other restaurants.

Need help designing custom outdoor business signs? Give Dave’s Signs a call at ‭(805) 641-1387 ‬or get in touch with us online. Our team of experts will respond to your needs.

Designing Your First Sign: What You Need to Know

The entire spectrum of business competition revolves around who can attract more customers – which ultimately means higher success. This is why you should give special thought to each aspect of your marketing. Something as simple as designing your first sign can become an important first step.

Many brick and mortar businesses rely on traditional marketing to gain customers. A sign is a big part which small business can depend on to attract passers-by. It becomes important for them to go the extra mile to get the details right. We are here to help you with that. Here are a few suggestions to consider before making a sign for your business.

designing your first sign
Dave’s Signs designed, built and installed this storefront sign for Boot Barn in Oxnard, CA.

Color matters

The color on your sign plays a big role in capturing the attention of potential customers. Different colors evoke different emotions.

People are more likely to be captivated by colors – it should be easy on the eyes and when illuminated, stands out. Boot Barn’s red is a good example of how color can strike a balance between the right kind of shade and intensity.

Don’t make it a chore to read

You ought to ensure that your sign doesn’t cram too much information. Give people a chance to scan your sign when they are in a hurry. Otherwise, customers may find it hard to remember you.

designing your first sign

Contrast can increase readability

Pay close attention to how your logo appears to people walking past your business. Contrast plays a role in readability. Take for the example the Re•Bath sign. The white block letters against the red background make for an easy to read and highly noticeable sign, especially at night.

Consider the fact that the logo has to be readable in different weather conditions. And, in the case of the Beach House Fish sign, stand up in the elements.

designing your first sign

At Dave’s Signs, we will help you design an ideal sign for your business no matter where you are located. Give us a call at (805) 232-3865 or get in touch with us online.

Dave’s Signs Blog

This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.

Case Studies

Spencer Makenzies Neon Sign

Here we go into detail on some of the custom signs we’ve done. Including Spencer Makenzie’s Neon Sign, Topper’s Pizza Neon Signs in the Oxnard Harbor, and The Historic Ventura Pole Sign. Check back with us. We’ll have more case studies of signs posted in the near future.

Custom Signs Near You

Saloon BBQ Custom Sign

We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.

Call us today for an Estimate at (805) 641-1387 or

Request a Quote Online

Call us at (805) 641-1387

Neon Sign Design Computer

We Make Beautiful Neon Signs in Our On-Site Facility

Dave’s Signs has perfected the art of neon signs. We can handle all sizes of neon signage, from the small intricate signs to the eye-catching, large neon signs. Ask us for a personalized quote or contact us for any questions you may have about neon signage.

See Our Neon Sign Gallery

Dave’s Signs Makes Custom Office Signs

Whether you need a lobby sign, directional signage or ADA signs, Dave’s Signs can help you with all your office sign needs. We can use your logo and create a beautiful, distinctive sign for your office. We can also create custom building directory signs, suite signs, and directional signs to give the building a unique unified theme. Call us today to help you with all your office sign needs.

See Our Custom Signs

Custom Sign Design Grove Avenue