In the business world, the need to stand out and be visible from afar has led to an innovation and display of creativity that has resulted in distinguished advertisements, billboards, logos, and signs.
From conveying messages to passing motorists to promoting business, signs play an important role in our lives. They play a solid role in the foundations of any business, and they need to make a statement.
One such statement has been the vintage and classical presence of neon signs.
Immortalized by Hollywood’s depiction of night-time Las Vegas, neon signs have been adopted by countless storefronts, from casinos to taco trucks. Author Tom Wolfe once wrote that Las Vegas is “the only town in the world whose skyline is made up neither of buildings, like New York, nor of trees, like Wilbraham, Mass., but signs.”
Visible, vibrant, and lively – the offer a unique way to notify customers of your presence in the night time.
Why Neon Signs Became Less Popular
Neon captured the world’s attention in the 1980’s but fell off the popularity charts in the 2000’s. The once-appealing glaring light of neon signs became a sight too common.
Soon, cheaper alternatives started coming around, like LED lighted signs. While neon signs were hard to replace because of the custom-made nature of the tube, changing an LED only required a change of ready-made bulb.
LEDs consume less energy, they cost less money and offered more variations. Businesses took no time switching allegiances to these types of signs.
This caused a decline in the demand for neon signs, as well as, the replacement of neon signs from major commercial hubs.
The Resurgence Of Neon Signs
As with neon signs, LED’s are also facing the paradox of prevalence. In a sea of LED signs a well-designed neon signs standout.
The craft and handmade aspect of the signs bring a certain aesthetic with them that helps brands distinguish themselves. The bright electrifying (literally) light of the sign acts as a magnet in the bustling nightlife that indulges the commercial streets of cities.
A reminder of old times, New Yorkers have campaigned for a neon sign not to be replaced in an unprecedented act of nostalgia.
Neon signs require special expertise, something we at Dave Signs are extremely capable of providing. Give us a call at (805) 641-1387, or reach out to us online and our team of experts will guide you through the process. We provide high-quality neon signs tailored to meet your demands.