Channel letters are custom-made metal or acrylic letters that are used for signs. They are lit up and visible at night, even from far away. They are the first choice of companies and businesses who want to stand out and make sure their brand is advertised with distinction.
When it comes to making channel letter signs we’ve built signs from the smallest mom and pop businesses to some of the largest companies around. Check out this familiar sign below:
Channel Letter Signs are Cost Effective
Using Channel Letter Signs is one of the most cost-effective ways to market your brand. You will be able to attract more customers to your business with a beautiful channel letter sign. It is a common goal among the businesses to keep their costs down. Since channel letters are not very expensive and more importantly, they act as a one-time investment, this is the perfect opportunity to save some money. You can browse through many options from ready-made simple, plain letters to LED ones and personalized designs. Check out our gallery here.
They Are Environmentally Friendly
These channel letters are also environmentally friendly. If you are looking to support the Go Green initiative, this is one way to do so. To start with, they use LED lights. Since LED lights don’t contain mercury or lead, this is a green option. While fluorescent and neon lights increase the attractiveness, they don’t really help the environment. Using LED lights will help you receive permits more easily because of their environment-friendly nature.
They Will Boost Your Brand Image
Last but not the least, channel letters can give your brand image a huge boost. They talk about the business’s vision and attitude. These signs convey the brand’s image – playful, inviting, fancy, or friendly. These can also be customized to reflect the brand in the best manner possible. While it costs reasonable money at the time of installation, it does not require anything more in the long run.
Making your mark in a competitive landscape is a lot about using the right advertising and marketing strategies. And choosing a sign for your business is one important tool in your advertising arsenal. Check out this restaurant sign below we did for Toppers Pizza Place in Camarillo, California.
At Dave’s Signs, we firmly believe that attracting customers to your business is all about creating the right first impression. When you choose the right kind of sign for your business, it improves the appearance of your storefront, and helps attract customers.
Here are some tips on how to choose a sign for your business…
Quality – While there are a large number of companies out there that can provide cheap business signs, it important that you look for a credible operator that provides you the perfect balance of quality and cost. A poorly-designed or shabbily structured sign will have negative impact on your reputation. Check out this office sign we completed below for Ambulnz™. It’s clean, simple and professional.
The Right Branding – It’s important that your business sign reflects your brand identity. The design, structure, and the colors used need to complement your brand image.
Simplicity in Design – When getting your sign designed, make sure that it has a simple and clean design. Adding too much of information, too many colors or excessive lighting will make the sign look too cluttered, impacting its readability. Your signs should have just the right amount of information to bring in more foot traffic.
The Right Materials – While there are a large number of materials that can be used in outdoor signage, it’s important that you choose something which matches the aesthetic of your storefront. Channel letter signs with halo-lit lighting is a good choice for outdoors and can be constructed in different types of metals and acrylic. Make sure that the materials that you opt for would be able to weather the elements and last for a number of years with minimal maintenance. Check out the bank sign below. It looks like wood, but its actually made out of acrylic.
Channel Letter Signs – Beauty, Quality & Sophistication
When it comes to outdoor signage, there are a number of different sign types to choose from. We at Dave’s Signs specialize in providing custom outdoor signage solutions to businesses of all shapes and sizes. In our opinion, Channel Letter Signs are some of the most striking signs in the industry. They offer a the ability to showcase your business in powerful and sophisticated ways. Check out this sign for the Shanghai Beer Garden below.
Channel Letters- What Are They?
Channel letters are illuminated letters and graphics that are individually cut and installed on storefronts and various other commercial settings such as restaurants, pubs, bars, shopping malls, specialty stores, retail stores and more. They are one of the best mediums of storefront identification. Since each letter is formed separately and has its own light source, the signage creates a highly impactful 3D effect.
Why Channel Letters Are a Great Option
When passersby and motorists view your signage it creates a great impression. Good quality channel letters indicate to potential clients that your establishment is serious about its business. Professionally designed and beautifully fabricated channel letter signs are one of the best ways to create an impact on the public, especially during the nighttime. We created this channel letter sign for Yolanda’s Mexican Cafe, it looks great at night!
Why Customization Matters
When you choose to get your channel letters designed from us, you are assured of customized solutions. Our team of designers ensures that these signs complement your building’s architectural elements. We can install classic neon tubing or even low maintenance and energy-efficient LED signs. You have the option to choose between ‘halo’ lettering and illuminated channel letters as per your design and budget requirements. Do you recognize this familiar brand below?
We handle everything from design, manufacturing, and installation, as well as maintenance and repairs of channel letter signs. For information on these and other outdoor signage, feel free to call Dave’s Signs at (805) 232-3785, or reach out to us online and we will get back to you shortly.
This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.
We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.
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