While we do live in a digital age, there are a significant number of retail stores and other small businesses that don’t really believe they require expensive looking signs to improve sales and profitability. Many local businesses feel that they get a pretty steady clientele without focusing on any aggressive marketing. The common belief is that word-of-mouth is all that matters to gain the public exposure they need.
However, the fact is that while word-of-mouth is definitely a great form of generating new business, it’s also the slowest. Every business operates in an extremely competitive space today and making an impact is about taking a 360-degree approach when it comes to marketing and advertising.
When Profits Matter
Regardless of how long you have been in the industry, lighted business signs can do wonders for your establishment. When you invest in creatively designed and well-made outdoor signage, you will notice an increase in business, with each passing year. It won’t take long for you to realize a considerable return on investment from the lighted signs you have installed. In many ways, this can be the difference between a standard break-even business and one with consistently increasing revenue.
Custom-Designed Lighted Business Signs
Installing lighted business signs on your property, will not only make it easier to locate your business but will also attract new customers more often. A larger number of people will stop in and see what your business offers. We at Dave’s Signs strongly believe that the right type of outdoor advertising goes a long way towards building the brand of your business.
When you choose to invest in high quality lighted business signs, you can rest assured it will drive traffic to your door day or night for years to come.
For information on our lighted business signs and other outdoor signage, feel free to call Dave’s Signs at (805) 232-3785, or reach out to us online and we will reply shortly.