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Whether it’s an exterior or interior sign, neon light can dim or go out altogether. With the repair of a modern neon sign, the process is much the same as it was in the beginning. This delicate work still requires a specialist who has been trained in the neon craft.
While neon signs briefly fell out of fashion, they have made a resurgence, particularly in the art and architecture world. The resurgence has also brought them back to the forefront of commercial signs because their steady, colorful light has a piercing quality and, therefore a high visual impact.
Rather than creating entire signs out of neon, the gas-filled neon glass began to accent signs, bringing attention to the artwork from blocks away. The few businesses that choose neon signs light up the night with distinct primary colors, making them a definite focal point at night.
In Ventura, there is a particular emphasis on commercial neon signs because of the historic feel of the city. Neon signs are both current and reminiscent, and when crafted in a certain way, their beautifully glowing, colored neon tubes lend themselves nicely to the nostalgic tone of the Ventura skyline.
Neon signs that effectively relay their message are carefully designed and crafted. Their colors complement the existing colors of a business. They attract attention and move that attention toward a message or artwork that appeals to the eye and emotions.
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