At Dave’s Signs, we provide our customers with a full-service sign shop, which means we are here to complete the design, the fabrication and follow through with installation and even service and repair.
Our experience in all aspects of custom signs positions us to get a lot of questions from businesses, particularly businesses that rely on signs to bring in customers – mainly asking for the best design tips. To narrow our focus, we are going to highlight the key considerations for anyone trying to develop new restaurant signs.
The Visual Message
Every restaurant has a theme, and choosing the right sign to highlight that theme and give customers an idea of what they can expect inside your eatery is critical. This visual message includes everything from the colors you choose to the font selected for the restaurant name and information.
It is important to match the outdoor sign message with the style and theme inside the restaurant. You wouldn’t want to pair an elegant and upscale French restaurant with a flashing neon sign and a comic type of font, and you wouldn’t want to have a elegant calligraphy sign with a country-style bar and grill.
Size and Shape
It is important to check all local ordinances and regulations regarding the size and shape of any restaurant signs, including issues with the brightness of the sign as well as its location on the building.
Our experienced staff knows local ordinances, and what to check to ensure that the sign we design can be installed on your location and keep everything within regulations.
While you may assume that an unusual or unique shape and size for a sign is always the best option, it really depends on the style of the sign, the style of the restaurant, and the detail you want to include.
Apart from the visual message on restaurant signs, the visibility of the sign will also be essential to consider. While staying within regulations, there are ways to make a sign stand out and not blend into the signage on surrounding buildings.
The choice of colors, of logos and images, and even of backlighting rather than direct lighting will all influence the visibility of the sign. The choice of lighting is particularly important as this helps to both provide illumination and add to that all important visual appeal.
For help with your restaurant sign project, call us at (805) 641-1387, or contact us online.