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Call us today for an Estimate at (805) 641-1387 or

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Call us at (805) 641-1387

Ventura Signs – Why Words Mean So Much

Just about every business in Ventura has signs. After all, you need to let people know who you are and what you have to offer. Colors, fonts, backgrounds, location, and many other things make up good signage. However, what your sign says can be the deciding factor that makes people enter or walk (or drive) away.

Red Brick Pizza Dimensional Letter Sign

Why Are Words So Valuable?

A typical business sign only has so much space. You can’t say much with just a few words, so you have to choose words carefully. In some cases, it’s good enough to just list your name, but words can mean more for your Ventura business when you choose the right ones for your signs.

Look at the sign we did for Spencer Mackenzie’s Fish Company.

Spencer Makenzie's World Famous Fish Tacos Neon Sign Ventura, CA, Ventura Signs

We could have put up a sign that simply gave the name of their business. Instead, we put just “Spencer Mackenzies” with “world famous fish tacos” underneath the name. This tells everyone they serve great seafood and they’re famous for their fish tacos. By not mentioning their entire business name (dropping two words) and adding four words, they created a sign that brings in customers. Do you know why? People are either familiar with their famous tacos, or they want to find out why their fish tacos are World Famous.

What Should You Say? 

If you want to get your message across and have an impact on the reader, you need as few words as possible. In fact, if you include an image you may just need your name. Sometimes businesses try to sell products with their signs and this can do more harm than good. Ventura signs are meant to get people into your place of business. Don’t ask them to do too much and they can be your best advertising tools.

The Pierpont Inn Illuminated Monument Sign, Ventura, CA, Ventura Signs

Dave’s Signs Blog

This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.

Case Studies

Spencer Makenzies Neon Sign

Here we go into detail on some of the custom signs we’ve done. Including Spencer Makenzie’s Neon Sign, Topper’s Pizza Neon Signs in the Oxnard Harbor, and The Historic Ventura Pole Sign. Check back with us. We’ll have more case studies of signs posted in the near future.

Custom Signs Near You

Saloon BBQ Custom Sign

We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.

Call us today for an Estimate at (805) 641-1387 or

Request a Quote Online

Call us at (805) 641-1387

Neon Sign Design Computer

We Make Beautiful Neon Signs in Our On-Site Facility

Dave’s Signs has perfected the art of neon signs. We can handle all sizes of neon signage, from the small intricate signs to the eye-catching, large neon signs. Ask us for a personalized quote or contact us for any questions you may have about neon signage.

See Our Neon Sign Gallery

Dave’s Signs Makes Custom Office Signs

Whether you need a lobby sign, directional signage or ADA signs, Dave’s Signs can help you with all your office sign needs. We can use your logo and create a beautiful, distinctive sign for your office. We can also create custom building directory signs, suite signs, and directional signs to give the building a unique unified theme. Call us today to help you with all your office sign needs.

See Our Custom Signs

Custom Sign Design Grove Avenue