Storefront Signs: The Ultimate Guide
Welcome to our Ultimate Guide on Storefront Signs. At Dave’s Signs, we know how important it is for businesses to have eye-catching and effective storefront signage. In this guide, we’ll cover everything you need to know about storefront signs, regardless of your business.
Whether you’re a mom-and-pop store, a business with multiple locations, a national chain, a property management company, or even another sign company, we’ve got you covered. Our goal is to help you make the best decisions when it comes to your signage needs. So, let’s dive in and explore the world of storefront signs together!
Types of Storefront Signs
Let’s start by getting familiar with the different types of custom storefront signs available. There are a variety of options to choose from, each with its own unique characteristics.
Channel Letter Signs
Channel letter signs are individually crafted letters or shapes, often illuminated from within, or halo lit like the Giorgio Armani above. They’re perfect for creating a high-impact, professional look for your business.
Lightbox signs, aka cabinet signs, consist of a frame, a translucent face, and internal lighting. They’re a great way to make your message stand out, day or night.
Neon signs are vibrant, illuminated signs created using gas-filled glass tubes that emit light when an electric current passes through them, offering a retro and eye-catching look.
Dimensional Letter Signs
Dimensional letter signs are raised, non-illuminated letters and shapes, adding depth and style to your storefront.
Monument signs are freestanding structures placed near the street or entrance, helping customers locate your business.
Blade signs are great for stores with heavy pedestrian traffic, like downtown or shopping malls because of the short setback. These projecting signs have great visibility for passersby.
Window Graphic Signs
Window graphics, such as vinyl decals or window clings, are a cost-effective way to display your branding and promotions directly on your store’s windows.
Awning signs are both functional and promotional, as they not only provide shade and shelter but also feature your business’s name or logo on the awning material.
Temporary signs are a great way to show what “could be” or “coming soon” like this custom window sign we did for Oakwood Communities who are building a new residential and mixed use community in Oxnard, California called Wagon Wheel.
We not only designed and installed this sign, but we also created the whole sign program for the entire new development in Oxnard – Take a look, Wagon Wheel Master Planned Community.
Materials Used in Sign Construction
Now that we’ve covered the main types of signs let’s talk about the materials used in their construction. Common materials include acrylic, aluminum, metal, wood, MDO and PVC. Choosing the right material for your sign is essential based on factors like durability, appearance, and budget.
Illumination is another important aspect to consider when selecting a storefront sign. Some popular options include LED, neon, fluorescent, and external lighting. Each has its pros and cons, so you’ll want to weigh factors like energy efficiency, maintenance, and visual impact.
By understanding the various types of storefront signs, materials, and illumination options, you’ll be better equipped to make an informed decision for your business.
Storefront Sign Needs for Different Types of Customers
Now that we’re familiar with the different types of storefront signs let’s explore how they can be tailored to suit various customer types.
For mom-and-pop businesses, cost-effectiveness and local appeal of permanent signage are key. Consider options like window graphics or dimensional letters to create a welcoming and personalized storefront. Be sure to research local regulations and requirements to ensure your sign complies with city ordinances.
Store owners with multiple locations need consistent branding across all stores. Collaborate with a sign company to create a cohesive design that can be easily adapted to different locations. Also, keep in mind that local regulations may vary between cities, so double-check the rules before installing your signs.
National stores with locations across the country face unique challenges. It’s important to maintain brand consistency while complying with nationwide sign regulations. Partnering with a local sign company like Dave’s Signs can help you navigate regional preferences and coordinate logistics for installation.
Property Management Companies
Property management companies should consider the types of properties they manage when choosing signage. Apartment complexes may benefit from monument signs, while shopping malls and business complexes might require a mix of different sign types. Coordinate with tenant businesses to ensure a unified look that still allows individual businesses to stand out.
Out-of-State Sign Companies
Out-of-state sign companies looking to collaborate with a local sign company should consider regional trends and preferences. By working together, you can create signs that resonate with the local audience while still meeting your client’s specifications. Logistics and coordination will be crucial in ensuring a seamless partnership.
We Understand Our Customer’s Needs
At Dave’s Signs, we understand the specific needs of different customer types. We can help you make better decisions when selecting and designing your storefront signs.
We can work with your business name, logo and existing brand guidelines or work with you to design a completely new brand and sign system for your business or community.
Best of all, we have decades of experience working with cities all over California and nationwide to ensure your signs comply with all local regulations.
Designing Effective Storefront Signs
Designing an effective storefront sign is crucial for attracting customers and promoting your brand. Let’s discuss some key factors to consider during the design process.
Color plays a significant role in how your sign is perceived. Think about your brand’s colors and how they can be used to create a visually appealing sign. Consider the psychology of color – certain colors evoke specific emotions or reactions.
Typography is another essential element in your sign’s design. Choose fonts that are easy to read from a distance and that match your brand’s personality. Be mindful of the size and spacing of the letters to ensure maximum readability.
Including logos and graphics can help reinforce your brand identity. Make sure these elements are clear and visible on your sign, even from a distance. Simplicity is often key, as overly intricate logo designs can be difficult to decipher.
The size and placement of your sign can greatly impact its effectiveness. Ensure your sign is large enough to be seen from afar but doesn’t overwhelm your front wall or storefront.
Consider any potential obstructions or sightlines when deciding on the best location for your sign.
By keeping these design principles in mind, you’ll be well on your way to creating a visually appealing and effective storefront sign that captures the essence of your brand.
Navigating Local Regulations and Permitting
Dealing with local regulations and permitting can be a bit daunting, but we’re here to help you navigate the process with ease.
First, familiarize yourself with your city’s sign codes. These regulations dictate what types of signs are allowed, their sizes, and where they can be placed. You can usually find this information on your local government’s website or by contacting the planning department.
Once you understand the rules, you’ll need to apply for a permit before installing your sign. This process typically involves submitting an application, your sign’s design, and sometimes a site plan. Be sure to provide accurate and complete information to avoid delays or rejections.
Lastly, maintain open communication with local authorities throughout the process. They can help answer questions and guide you through any necessary adjustments to your sign design to ensure compliance.
By staying informed and proactive about local regulations and permitting, you’ll be able to install your storefront sign with confidence and avoid any potential legal issues.
Let Us Handle It
Don’t want to deal with the hassle? No problem, most of our clients don’t either. We’ve worked with countless cities all over California, and nationwide so we know how it works.
We take care of everything for you, from site surveys, permitting, engineering, installation, inspections, and all the approvals.
Why Dave’s Signs?
Choosing the right sign company is crucial in bringing your storefront sign vision to life. Here’s why Dave’s Signs is the perfect partner for your next sign project.
With our extensive portfolio and experience, we’ve proven our ability to create high-quality, eye-catching signs for a variety of businesses. Our satisfied customers and glowing reviews speak to the level of service and craftsmanship we provide.
At Dave’s Signs, we work closely with you to understand your needs and budget, offering competitive pricing and tailored solutions. Our team is committed to using top-quality materials and providing exceptional service to meet your expectations.
By choosing us, you’ll benefit from our strong emphasis on communication and collaboration. We’ll keep you informed throughout the process, ensuring your vision is accurately translated into the final product while addressing any concerns or questions you may have.
Over 25 years of experience in the industry has given us the expertise to navigate local regulations, permitting processes, and design challenges. With Dave’s Signs, you can trust that our knowledgeable team will help you create a sign that looks great and complies with all necessary requirements.
By partnering with Dave’s Signs, you can trust that you’re working with a reputable, experienced sign company dedicated to creating an eye-catching and effective storefront sign for your business.
Installation and Maintenance
Now that you’ve chosen the perfect sign for your business let’s discuss the final steps: installation and maintenance.
For a seamless installation, working with a professional sign company like Dave’s Signs is essential. Our experienced team will handle the entire process, from securing permits to safely installing your sign, ensuring everything goes smoothly.
Regular maintenance is vital for keeping your sign looking its best and functioning properly. Depending on the type of sign and materials used, maintenance tasks may include cleaning, checking for damage, and replacing bulbs or other components.
If your sign ever needs repairs, don’t hesitate to contact us. We understand the importance of a functioning sign for your business and will work quickly to resolve any problems. Our skilled technicians can address any issues and get your sign back in top shape.
By entrusting the installation and maintenance of your storefront sign to experienced professionals like Dave’s Signs, you can focus on running your business. At the same time, we ensure your sign remains a lasting and effective advertising tool for potential customers.
Contact Dave’s Signs for Storefront Signage
Choosing the perfect storefront sign is critical in promoting your business and attracting new customers. From understanding the different types of signs to tailoring solutions for various business types, effective design principles, navigating local regulations, and partnering with a reputable sign company like Dave’s Signs, you now have the knowledge to make an informed decision.
Remember, the right sign not only reflects your brand’s identity but also plays a crucial role in your business’s success. By following the guidance provided in this ultimate guide, you can create a visually appealing and impactful storefront sign that drives results.
Serving Ventura, Santa Barbara, Los Angeles Counties, and Nationwide
We’re always here to help you with any questions or support you may need – don’t hesitate to reach out to us at Dave’s Signs!
Call us at (805) 641-1387 or Request a Quote online.