Apartment monument signs are a great way to convey a good first impression when people come to your complex. They set the stage for the level of quality and atmosphere. It’s important to consider who your ideal tenants are and what they are looking for when creating new signs. They can attract or deter, depending on who you are trying to target. A higher-paying tenant may want a more sophisticated sign to help them feel good about where they live versus someone who just wants a place to live on a budget.
Three core issues to consider when creating new monument signs for your apartment complex.
Entryway signs are the welcome signs, showing visitors that they are now entering the apartment complex. These signs come in different forms and styles. The most simple will have the name or logo only. Others will include the address, phone number, web address, and arrows for wayfinding features.
Nothing is worse than getting lost. It’s essential apartment complexes brand their complex clearly so people can easily find them, especially at night. Your brand doesn’t turn off at dusk, so why not make a great impression with a lighted monument. Channel letters, LED, neon, or external lights are the go-to standards. It’s really up to the style your after and what will compliment your brand and budget. Not sure what’s right for you? Our experienced team can assist you in exploring options and making the right decision.
Monuments that Compliment the Environment
Equally important is having signs that stand out but go nicely with the surroundings. Having the right design, colors, and style goes a long way in giving a pleasing look without being too flashy. You want your signs to compliment not compete with the beauty of the surroundings.