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Call us today for an Estimate at (805) 641-1387 or

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Call us at (805) 641-1387

Beach House Fish Dimensional Letter Signs

The Ventura Pier attracts tourists and locals alike, gravitating toward the beautiful ocean-scape that makes this quaint little beach town what it is.This makes the restaurant on the pier one of Ventura’s most prime locations.

For years there was an upscale restaurant on the pier with an upstairs deck looking over panoramic views of the water. However, within the last year the owners decided to re-present the restaurant as casual and accessible.It was renamed “Beach House Fish,” and because we had a long-standing relationship with them, they chose us to help rebrand the restaurant through signage.

Dimensional Letter Sign Beach House Tacos Ventura

The goal was simple: direct visitors to the pier, and from there to the restaurant, upstairs to the bar deck, or to the taco stand. There’s something available for every hungry or thirsty customer.

To make this goal a reality, we had to make sure that these signs were visible from a distance. Every hungry person on the beach should be able to see the restaurant signs. The clients came to us with basic ideas as to how to make this happened, then we suggested placement and an altered logo to ensure that the signs were definitely readable.

We went with non-illuminated, dimensional signs. First we built the Beach House Taco Sign, then the deck and Beach House Fish signs. We decided on a simple design with high-contrast colors. The high contrast colors make the words highly visible against their backdrop. At night the unlit signs are lit with spotlights, making the high contrast effect visible even at night.

The letters of the signs are unique in that they are made of ½” stud mounted acrylic letters, painted with high-quality automotive paint. Being so close to the ocean, the sign is in a harsh environment. This paint will last a long time despite the conditions.

The deck sign was slightly more complicated, because we had to make sure that people saw an additional sign despite the fact that they already “know” what the sign is. For this task we went with backlit white letters and an arrow with LED lights pointing to “The Deck.” Customers can’t help but notice it.

The great news for the business is that is that since choosing to go with a more casual vibe and rebranding, business has taken off to who new levels.

Dimensional Letter Sign Beach House Fish The Deck

Dave’s Signs Blog

This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.

Case Studies

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Here we go into detail on some of the custom signs we’ve done. Including Spencer Makenzie’s Neon Sign, Topper’s Pizza Neon Signs in the Oxnard Harbor, and The Historic Ventura Pole Sign. Check back with us. We’ll have more case studies of signs posted in the near future.

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We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.

Call us today for an Estimate at (805) 641-1387 or

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Call us at (805) 641-1387

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We Make Beautiful Neon Signs in Our On-Site Facility

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Whether you need a lobby sign, directional signage or ADA signs, Dave’s Signs can help you with all your office sign needs. We can use your logo and create a beautiful, distinctive sign for your office. We can also create custom building directory signs, suite signs, and directional signs to give the building a unique unified theme. Call us today to help you with all your office sign needs.

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