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Call us at (805) 641-1387

Are Pole Signs Permissible in Your City?

“Most business owners aren’t aware of the city’s permit restrictions regarding their signage.”

If you’ve ever seen a picture of Main Street Ventura from the mid-1900’s, you’ll notice signs that project out over the street on every business, demanding attention for every café, drugstore, and general store you’d pass by. Many of these were pole signs, which stood out on the edge of the sidewalk, atop a pole, inviting anyone who passed by to come into the business.

“With over twenty years of Planning Board, Zoning Board, and Design Review Board appearances throughout the Ventura County Area, we have the knowledge necessary to assist you in the permit and/or variance process.”

Brilliant, right? In fact, why would any business miss the opportunity to place a sign out on the sidewalk, where everyone driving by can see it? The answer is simple. In the late 1970’s, early 80’s, the many municipalities, including Ventura, opted to eliminate this option and wouldn’t give permits for any new pole signs to be mounted, or for existing pole signs to be changed by new business owners. The trend changed to smaller, more elegant signs. Today very few pole signs remain, and those that do exist under very specific rules.

“When we put up a sign, we intend for it to stay up, and feature the business for years to come.”


These signs must reflect the message of the original sign. If the sign in the olden days said “Denny’s,” that’s what it has to say today. And if there was no sign there, and a business wants a pole sign, then it’s relegated to a minimum of three feet from any property line and a minimum of ten feet from the face of any curb line. It cannot extend over a public right-of-way and it should be in a planter.


So, why are there still some pole signs left standing? Those that remain have been allowed variances because they continue to maintain Ventura’s historic feel, and remind us of a day that Ventura’s sidewalks were lined with these signs.

If you have any questions about whether or not the sign you’ve been dreaming up will be permissible in the City of Ventura or the surrounding areas, contact us.

Dave’s Signs Blog

This is a blog about signs. We highlight the different types of signs: signs we’ve created for our customers, history of sign design and today’s cutting edge sign technologies. Ask a question about signs, and you’ll likely find the answer here.

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Spencer Makenzies Neon Sign

Here we go into detail on some of the custom signs we’ve done. Including Spencer Makenzie’s Neon Sign, Topper’s Pizza Neon Signs in the Oxnard Harbor, and The Historic Ventura Pole Sign. Check back with us. We’ll have more case studies of signs posted in the near future.

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We’ve designed, fabricated, installed and serviced signs all over southern California. Here are some highlighted areas near you including Ventura, Oxnard and Santa Barbara. Check back soon for more updates.

Call us today for an Estimate at (805) 641-1387 or

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Call us at (805) 641-1387

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Whether you need a lobby sign, directional signage or ADA signs, Dave’s Signs can help you with all your office sign needs. We can use your logo and create a beautiful, distinctive sign for your office. We can also create custom building directory signs, suite signs, and directional signs to give the building a unique unified theme. Call us today to help you with all your office sign needs.

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