Veterinary clinics that cater to our four-legged friends are part of a very competitive market. Because of that, veterinarians often turn to a reputable sign company to effectively advertise all the services they offer. However, there are different facets to consider for signage to be effective. What follows are some custom design ideas for veterinary signs that will help your practice grow.
#1: Use Highly Visible Outdoor Signage
Veterinary signage used outdoors is excellent for making pet owners aware of local clinics in their area. Choose highly visible custom pole signs and banners since they work particularly well for conveying your overall message.
Four Paws Veterinary Sign
The custom pole sign we created for Four Paws below is an excellent way to welcome potential customers and clients. Plus, it draws special attention to your business’s name. Passerby will also make a mental note about the name of the vet and phone number for following up later.
To attract first-time customers, messages on outside signage can list specials. A few ideas to use include first-time pet exams, grooming deals, and vaccinations. Large veterinary banners are a good idea since they will target motorists that drive by your practice.
Montecito Pet Hospitals
These customized outdoor signs we made for the Montecito Pet Hospital are pleasing to the eye. Additionally, their custom design is very consistent with the outside aesthetics of the building and landscaping. The posting of hours of operations is especially important for a pet hospital – more so if they offer 24-hour or after-hours emergency services.
The pole sign below has a logo that is simple, yet eyecatching. It also does a great job of explaining what Montecito does and what domestic pets they treat.
#2: Use Indoor Signage to Say More
Indoor veterinary signs help target new products and services to existing clients. This is also a good time to show off your logo, which is a massive part of veterinary branding. A well-designed, customized logo says a lot about a company. For instance, vets can use them to naturally segue into the different animals they treat at a glance.
This can be particularly helpful to a specialized niche of the veterinary practice: The exotic vet. You may not be aware, but most veterinary schools don’t even teach vets to spay rabbits. If you are one of these specialized veterinarians, it’s helpful to add silhouettes of rabbits, reptiles, exotic birds, and even the occasional wild animal to the usual cat and dog mix in your logo if that’s what you do.
Trust the Leader in Veterinary Signs
The signage you choose says a lot about your excellent veterinary practice. Therefore, trust industry leader Dave’s Signs to provide you with a beautiful veterinary sign that’s functional, excellent, and tail-waggingly good. If you are in the Ventura, Santa Barbara, or Los Angeles area you can call us at (805) 641-1387 to find out more. Alternatively, we also serve national clients, and you can contact us online for an estimate.